Tag Archive | Computers

IT’S NOT STEVE JOBS: Wozniak Reveals The One Person Who ‘Actually’ Deserves Credit For Apple’s Early Success


Apple’s co-founders Steve Jobs and Steve Wozniak generally get most of the credit for the company’s early success, but according to Wozniak, there’s another occasionally overlooked figure who really deserves the credit.

“Mike Markkula was actually the one man and one person who made Apple a successful company,” Wozniak said Friday at a business lecture in Australia, according to Perth Now, a local paper.Markkula, seen here with Jobs, was a key figure in Apple’s early days, bankrolling the company in the beginning with a $250,000 investment, convincing Wozniak to work at Apple instead of HP and even writing some software for one of Apple’s first computers. But it wasn’t the investment or the coaching that Wozniak called out in his lecture, so much as the way Markkula fundamentally changed the company’s business strategy early on.

“He made it a marketing-driven company (as opposed to a engineering-driven company),” Perth Now reports.Indeed, as Walter Isaacson explained in his biography of Steve Jobs, Markkula penned a three-point marketing guide for the company called The Apple Marketing Philosophy, which effectively laid out what Apple needed to do to compete for customers and build its brand. As Wozniak suggests, this more than anything else may have made the company what it is today.

Read more: http://www.businessinsider.com/wozniak-credits-mike-markulla-with-apples-succ…#ixzz1ukf3srlIApple’s co-founders Steve Jobs and Steve Wozniak generally get most of the credit for the company’s early success, but according to Wozniak, there’s another occasionally overlooked figure who really deserves the credit. “Mike Markkula was actually the one man and one person who made Apple a success …

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IT’S NOT STEVE JOBS: Wozniak Reveals The One Person Who ‘Actually’ Deserves Credit For Apple’s Early Success


Apple’s co-founders Steve Jobs and Steve Wozniak generally get most of the credit for the company’s early success, but according to Wozniak, there’s another occasionally overlooked figure who really deserves the credit.

“Mike Markkula was actually the one man and one person who made Apple a successful company,” Wozniak said Friday at a business lecture in Australia, according to Perth Now, a local paper.Markkula, seen here with Jobs, was a key figure in Apple’s early days, bankrolling the company in the beginning with a $250,000 investment, convincing Wozniak to work at Apple instead of HP and even writing some software for one of Apple’s first computers. But it wasn’t the investment or the coaching that Wozniak called out in his lecture, so much as the way Markkula fundamentally changed the company’s business strategy early on.

“He made it a marketing-driven company (as opposed to a engineering-driven company),” Perth Now reports.Indeed, as Walter Isaacson explained in his biography of Steve Jobs, Markkula penned a three-point marketing guide for the company called The Apple Marketing Philosophy, which effectively laid out what Apple needed to do to compete for customers and build its brand. As Wozniak suggests, this more than anything else may have made the company what it is today.

Read more: http://www.businessinsider.com/wozniak-credits-mike-markulla-with-apples-succ…#ixzz1ukf3srlIApple’s co-founders Steve Jobs and Steve Wozniak generally get most of the credit for the company’s early success, but according to Wozniak, there’s another occasionally overlooked figure who really deserves the credit. “Mike Markkula was actually the one man and one person who made Apple a success …

Posted via email from Synergy’s Space | Comment »

IT’S NOT STEVE JOBS: Wozniak Reveals The One Person Who ‘Actually’ Deserves Credit For Apple’s Early Success

Apple’s co-founders Steve Jobs and Steve Wozniak generally get most of the credit for the company’s early success, but according to Wozniak, there’s another occasionally overlooked figure who really deserves the credit.

“Mike Markkula was actually the one man and one person who made Apple a successful company,” Wozniak said Friday at a business lecture in Australia, according to Perth Now, a local paper.

Markkula, seen here with Jobs, was a key figure in Apple’s early days, bankrolling the company in the beginning with a $250,000 investment, convincing Wozniak to work at Apple instead of HP and even writing some software for one of Apple’s first computers. But it wasn’t the investment or the coaching that Wozniak called out in his lecture, so much as the way Markkula fundamentally changed the company’s business strategy early on.

“He made it a marketing-driven company (as opposed to a engineering-driven company),” Perth Now reports.

Indeed, as Walter Isaacson explained in his biography of Steve Jobs, Markkula penned a three-point marketing guide for the company called The Apple Marketing Philosophy, which effectively laid out what Apple needed to do to compete for customers and build its brand. As Wozniak suggests, this more than anything else may have made the company what it is today.

Read more: http://www.businessinsider.com/wozniak-credits-mike-markulla-with-apples-success-2012-5##ixzz1ukf3srlI

Apple rolls out iOS update to fix streaming, Wi-Fi bugs

Apple Inc. has rolled out an update for its iOS operating system for mobile devices to fix several issues ranging from streaming video and audio to syncing and network connectivity.

In its notes for its iOS 5.1.1 software update, Apple said the fix may apply to Apple iOS devices like the iPhone, iPad, and iPod Touch.

 

The issues fixed by the update include:

  • Improves reliability of using HDR option for photos taken using the Lock Screen shortcut
  • Addresses bugs that could prevent the new iPad from switching between 2G and 3G networks
  • Fixes bugs that affected AirPlay video playback in some circumstances
  • Improved reliability for syncing Safari bookmarks and Reading List
  • Fixes an issue where “Unable to purchase” alert could be displayed after successful purchase

A separate article on PC Magazine noted iOS 5.1 was released in March, and included updates like Japanese language support for Siri.

Meanwhile, tech site Mashable said users of devices running iOS 5 can update without connecting their devices to a computer by using the over-the-air update feature in iOS 5.

But Mashable still recommended that users plug in their devices to prevent the battery draining while in the middle of the update. — GMA News